CynthiaSingapore helper advisor

Cynthia Cheong · mom of 2 · food play facilitator

Helping moms identify a helper who fits, and grows with their family.

Cynthia, smiling, in a white top at home

Where I'm coming from

I've been in your shoes.

I've had helpers for the last ten years. I still remember the first time. All I had was a profile and a video call, and a head full of questions:

No one could answer them for me. I just hoped it would work out.

Over the years, I've learned what works well with a helper, and what doesn't. The biggest one is communication. It's the key to a harmonious relationship, for both of you. I also know how frightening it is to look for help while worrying that the person you get may not be the right fit.

That's why I now sit next to moms in the interview. We turn these worries into questions you can ask her, and we listen to her answers together. The decision is still yours. You just don't have to make it alone.

My story

How food shaped what I do

US

I lived in the US for ten years. I watched families there encourage their kids to feed themselves from early on. I told myself: one day, my kids will feed themselves too, and tell me what they like and don't like, without being pushed to eat. Eating is such a big part of life. I wanted them to enjoy it.

Macau

In Macau, I started my own food business, making lunchboxes for kids. Parents could take one along to a restaurant, so their child had something right to eat while the grown-ups ordered from the menu. Seeing kids enjoy the food, and hearing back from their parents, gave me the biggest sense of accomplishment I've ever had.

I also worked with kids who struggled to eat. One boy changed how I think. His mom worked very long hours and didn't know how to help him either. Aside from making his lunchboxes, I also guided his helper on how to help him at mealtimes. That's when I saw it: the person who could really help was the one at the table with him every day. Back then, I didn't know how to do that for more families. It stayed with me.

Singapore

In Singapore, I built on what I'd learned in Macau. I worked with the Singapore University of Social Sciences (SUSS) on food messy play sessions, and ran Baby-Led Weaning programmes for moms starting their babies on solids at 6 months. The aim was always the same: less pressure at the table, so trying new food feels calm and fun. By 9 months, many of those babies were eager to feed themselves. No more battles over food.

Through this work, I noticed something. A session is one morning, but mealtimes happen every day. Many parents here work long hours, so the person at the table with your child most days is often your helper. That was the answer I couldn't find in Macau.

My mission

To help you identify someone who fits your home, and then help her grow into the helper you hoped for: one who can cook a healthy meal for your kids, play with food alongside them, and make mealtimes something to enjoy, not a fight.

That's a long-term change, for your family and, I hope, for Singapore.

How I can help

From "I'm not sure" to a clear decision.

You've found a helper you'd like to meet, through an agency or on your own. Here's how we get there, step by step.

  1. Before the interview

    Name the priorities

    We sort out what your home really needs most: your #1 and #2.

    You get clear priorities that belong only to your home
  2. Before the interview

    Formulate the questions

    We turn your #1, #2 and your worries into questions you can ask her.

    You get interview questions written for your home, not a generic list
  3. The interview

    Evaluate the fit

    You lead. I sit beside you, add a few questions and listen for the small details in her answers.

    You get a second pair of ears and eyes that catches what you might miss
  4. After the interview

    Deliver the assessment

    I write down how her answers match your priorities, what to verify, and what to raise with her.

    You get a written fit assessment you can come back to before you decide
  5. Optional · if you hire her

    Complete the process

    I handle the Work Permit application, and give you a contract template, a salary schedule format and a checklist, so it runs smoothly to her start date.

    Extra fee

Steps 1 to 4 come with every interview. You decide with a clear head, not just a gut feeling.

Fees: WhatsApp me and I'll send you the details.

WhatsApp me
Coming soon

Raising happy little eaters

Picture mealtime without the battle: your child trying new food, and the grown-ups at the table knowing how to make it fun.

I'm developing a hands-on course with simple, practical techniques for building healthy meals into little kids' daily routines. The focus is on encouraging children to explore food with curiosity and confidence, while keeping mealtimes calm. It's for any caregiver who sits at the table with them: parents, grandparents, helpers or teachers.

How I look at fit

Is there a perfect helper out there?

The answer: there's always the right one for your home.

The Alignment

As moms, we know everything that happens in our home. We embrace change, no matter how hard it gets. No one can replace you. So look for someone who aligns with you.

The Details

Someone who's good at her job can usually spell out the details. Ask about the last child she cared for, and listen for the small, specific things only someone who was really there would know.

The Connection

Cooking and cleaning can be learned. What makes a home feel safe is harder to teach: a helper who tells you when something's wrong, who listens, and who adapts to your family's ways. Ten years with helpers taught me this: communication is what turns a stranger into someone your children run to.

The Destination

Every helper who comes to Singapore carries a dream: a house she's building back home, a child's school fees, a skill she hopes to learn. When her next step and your family's direction point the same way, she isn't just working for you. She's growing with you, and your children grow up watching that.

Free, to help you start

What does your home really need?

This is the sheet I use with every family I work with, to start with the most important part: your priorities.

Many families picture the helper they want from imagination. This sheet takes you through a real day in your home, so you see the work that actually happens, and where you need help most.

Download the sheet (PDF)

Want someone beside you in that interview? Send me your #1 and #2 on WhatsApp.

Talk to me

WhatsApp +65 8687 9733

Email care@littleexplorers-sg.com